After signing up to bo.lt, here is the screen I saw: The invitation to edit your invite page is a pretty clever way to get you using the tool immediately.
Email. Holy cow, email. This has been a blindspot of mine for years since I used to be an anti-spam researcher, do not really send or read mail that regularly outside of doing customer support, and hate newsletters with a passion. Big mistake: my customers empirically do not feel the same way. (Patrick) Pretty interesting story [...]
Beginner’s mind is Zen practice in action. It is the mind that is innocent of preconceptions and expectations, judgements and prejudices. Beginner’s mind is just present to explore and observe and see “things as-it-is.” I think of beginner’s mind as the mind that faces life like a small child, full of curiosity and wonder and [...]
If you’re tweeting / social media-ing for business, this experience might make you (re)consider the value of your followers and efforts. Also, this is an interesting reaction to that post, albeit on a more personal (rather than marketing) level.
“We need people going into stores and seeing a book they didn’t know existed and buying it.” (Laurence J. Kirshbaum, a literary agent). For a literary agent, this seems an awfully off-base statement. No browsing means no discovery? Weak sauce. Recommendation engines will be to the next 50 years what browsing was to the past [...]
Marketing breaks down into 2 major stages: Finding prospects Turning those prospects into customers Facebook and Twitter, for instance, are great for finding prospects. This, I think, is well known. What seems to be not as well known is just because you found the prospect on that platform, you do not need to convert her [...]
The first symptom of the process of our killing our dreams is the lack of time. The busiest people I have known in my life always have time enough to do everything. Those who do nothing are always tired and pay no attention to the little amount of work they are required to do. They [...]