Turn it around

{ 2008 12 15 }

The key points from this article, as I see them:

Focus on action
Identify the biggest impacts on your bottom line; pursue them relentlessly
Be willing to test ideas and measure impact, and just as willing to ditch what doesn’t work
That which gets measured, gets improved

Posted by Mike on Monday, December 15, 2008, at 10:10 pm, and filed under musing. Follow any responses to this post with its comments RSS feed. You can post a comment or trackback from your blog.

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Greetings.

I'm Mike Williams, evangelist of The Dream. I write about personal development, life as a young entrepreneur, and making huge waves. My full bio is here, along with my email.

By day, I consult clients on internet marketing, helping revitalize email marketing, copywriting, and sales funnels, among other things. (Full details.)

Most of the time, you just need to give people something to believe in. An idea, story, or hero is a good place to start.

The job inspires me to occasionally kick out email marketing trickery and other internet marketing ideas.

Finally, I sometimes recount my personal tales of trials, tribulations, and travels, but that's just extra credit.

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Rock On.

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Turn it around

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